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Vital Farms, Inc.

VITL · Quote currency USD · Closing price of 23 Oct 2026, grades from the latest annual report
Close
9.14 USD
Market value
392.39 m USD
Industry
Consumer goods
Fiscal year
2025
Latest filing
10-Q, 6 Aug 2026

Overview

Quality
14of 20 · moderate

More points than 72% of the 2,409 companies with complete grades

Quality points: four grades for balance sheet, profitability, cash flow and growth, 0 to 5 each.

Price vs. its own range
belowits own range 2020 to 2025

Price 71.4% below the lower edge

Range from 1 valuation measures, limited support. Not a fair value, not a price target.

Some of the quality rules are met; the price sits below the range in which the share was usually valued 2020 to 2025.

What drives the result

  • Net cash 48.83 m $, no net debtBalance sheet: 5 of 5 thresholds
  • Operating margin 11.6%Profitability: 2 of 5 thresholds · 0.4 percentage points short of threshold 3
  • Free cash flow to revenue −6.4%Cash flow: 0 of 5 thresholds
  • Revenue growth per year 28.8%Growth: 5 of 5 thresholds

The four grades

Balance sheet5/5very strong
Profitability3/5solid
Cash flow1/5very weak
Growth5/5very strong
How each grade is calculated

What this means. The quality points show how many of the published rules for balance sheet, profitability, cash flow and growth the latest reports meet. Separately, the range shows how the latest closing share price compares with the company’s own valuation history.

What it does not mean. Neither the points nor the range is a price target, a forecast or a recommendation to buy or sell. A company with many points can be richly valued, and a price below its range often has a reason.

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Every figure with its five thresholds and the rounding to the grade. With a free account for every company, over 5 years.

To the calculation
Quality

The four grades and how they are calculated

All values come from the annual reports filed with the US Securities and Exchange Commission (SEC). Each figure is checked against five fixed thresholds; each threshold reached counts one point. The grade is the rounded mean of its figures.

Balance sheet

5/5very strong

How well the company can cover its financial obligations.

Net cash 48.83 m $, no net debt · Current ratio 2.16

Profitability

3/5solid

How effectively it turns revenue into operating profit.

Operating margin 11.6% · Return on equity 18.9%

Cash flow

1/5very weak

How much cash remains after operating costs and investment.

Free cash flow to revenue −6.4% · Profit covered by cash flow −0.73× · Free cash flow positive 3 of 5 years

Growth

5/5very strong

How quickly revenue and operating profit have increased.

Revenue growth per year 28.8% · Operating income per year 48.5%

What is behind each grade

Every figure with its five thresholds, the distance to the next one and the rounding to the grade. With a free account: email only, no payment details.

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Industry

Compared with its industry

The comparison is within the SEC industry “Food and Kindred Products”. Grades are absolute and are not adjusted to the industry: in a weak industry a weak grade stays weak.

Quality points in the industry 1 with more, 9 with fewer points · Median 7.5 of 20 · 12 companies
Quality and price position Vertically the quality points, horizontally the price against each company’s own range. Grey: 6 other companies in the SEC industry with a range.

More quality points do not mean a company is the better investment, only that more quality rules are met. It says nothing about the price.

Valuation

The price against its own history

For each fiscal year 2020 to 2025, the calculation shows how the market valued the company, for example as price divided by earnings per share. The middle band of those years gives its own range. It comes from this company’s history, not from a comparison with others.

Price vs. its own range Range from 1 measures, limited support

The range describes how the share price compares with the company’s own past. It is not a fair value, not a price target and not a forecast.

Each measure over the years

How was the company valued in the past?

Every valuation measure over the last 5 fiscal years, with price, basis and range. Historical ranges are orientation, not a forecast. With a free account.

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Prices in USD, not converted, adjusted to today’s share count. Price divided by basis gives the multiple. If a row does not add up, the page is not built.

Financials

The figures over the years

Every figure comes from the annual report of that year and has not been revised afterwards. Amounts in USD. Negative net debt means more cash than financial debt.

More than a snapshot

Revenue, earnings and cash flow by fiscal year show how steadily the company performs. With a free account over 5 years.

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Competitive strengths

How durable the advantage is

4 of 10 points, measured over 8 years (2018 to 2025). Classification: weak. These points are not part of the quality points.

FeaturePointsMeasured
Return on capital, level1/3The company earns on average 7.1% of its assets per year as operating profit, measured over 7 years. Comparable companies are around 10%.
Return on capital, consistency1/33 of 7 years above 10%. Consistency is the real evidence, because anyone has one good year.
Pricing power1/2Gross margin averaging 34%, trending +5.0 percentage points from the first third to the last. A margin that holds for a decade is pricing power. One that melts away is competition.
Stability in a downturn1/2Operating margin averaging 6%. Tested in 2020 and 2022: 2020 6%, 2022 1%. Holding counts from two thirds of the company's own average.

What is measured is the trace of a moat: a durably high return on capital and margins that survive a downturn. The causes (switching costs, network effects, brand, licences, economies of scale) appear in no filing and are not claimed here.

Next figures: expected on 3 Nov 2026 (estimated from the rhythm of earlier filings, ± 21 days). Grades can change after a report; the page is then rebuilt.

New at the SEC

What the company filed most recently

Filings with the US Securities and Exchange Commission, newest first, in plain words. Insider purchases and sales only when they took place on the market; grants and tax withholding are not listed. Every entry links to the filing.

  • 17 Aug 2026Amended articles or bylaws8-K/A
  • 6 Aug 2026Quarterly report filed10-Q
  • 6 Aug 2026Entered into a material agreement8-K

Every filing of the last twelve months

22 more entries. With Pro, plus an alert when a new report changes a grade on your watchlist.

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History

When grades changed

See when something changed

When each grade changed and why, since the first analysis. With Pro, plus an alert for each new report that changes a grade on your watchlist.

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How the company developed over time

Every earlier analysis with its date: quality points, the four grades, position against the range and how many companies had fewer points that day. With Plus.

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Sources

Sources and data status

Company figuresAnnual reports filed with the US Securities and Exchange Commission (SEC), machine-readable version (XBRL). Not estimated, not smoothed.
PricesDaily closing prices from EOD Historical Data (EODHD) in USD, not converted. Price date 23 Oct 2026, closing price of that trading day.
Latest filing10-Q, 6 Aug 2026
Rule setVersion 2.8.0
Time horizonThe grades describe a state that can change with every annual report, so roughly quarterly. The historical test is computed over 36 months.
EditorFlorian Maier
Produced on24.10.2026 18:41
Conflicts of interestsee the transparency note

Not investment advice and not an investment recommendation. Limits of the method and assumptions: risk notice.